Back in 2006 B.T.
(before Twitter), the founders of Cool
People Care had an idea: finding a way to easily connect people who
want to do good with nonprofit organisations and community ideas that are
changing the world. From there, they began the process of
launching a lifestyle brand dedicated to helping people find meaning, do good,
and save their small corner of the world.
For the last six years, Cool People Care have been sharing at least one idea each weekday
about how you can make a difference in your local community, online, or in the
world at large. They also help causes and charities raise money with their line of inspirational and
socially-responsible T-shirts and posters.
Cool People Care aim
to be the first place people go when they're ready to have an impact on the
world. From stuff you can do at home to ways you can save the world with a
group of friends, from cool T-shirts to online activism, they've got you
covered. Basically, Cool
People Care is aiming to be THE online destination for anyone who wants to make
a difference.
In order to do that, they
launched our website, CoolPeopleCare.org in 2006. Since then,
they've been sharing one small and meaningful way to make a difference each
weekday. And, so that they can help people connect even more deeply with causes
that matter, they offer a complete line of eco-friendly and inspirational
merchandise. In their online store, you can find organic T-shirts and awesome posters. Each is designed to look
great so you'll wear and display it. And, when you buy it, money will be sent to an organisation or
cause that is making a difference in some way.
In order to do that, Cool
People Care has established The Cool Fund
in 2012. When a certain item in the online store (like a shirt, poster, or
book) does not have an earmarked organisation or initiative, Cool People Care will donate a certain amount
per item to The Cool Fund. You can find out how much they donate
per item in plain English on individual product pages.
The Cool Fund is a
special account at Cool People Care that is used to spur community innovation
all across the world. Money from this fund is spent on an as-needed basis, most often to spread new, proven ideas in the
nonprofit sector. It can also be used to launch new programs, particularly those related to social
entrepreneurship.
To learn more about The Cool Fund - or to discuss ways Cool People
Care can help you launch new ideas that save the world - contact Sam
Davidson, President of Cool People Care.
So basically, Cool People Care
are committed to helping you care, whether you're reading something online, or
shopping for a new shirt. So browse around their store. Sign
up for our daily emails. Tell your friends about them.
Their bottom line? Just remember - it's cool to care.
Blessings!
Ronell x
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